With more than 790 stores in 23 states, Discount Tire Company has grown to become the world’s biggest self-regulating tire and wheel retailers today. In 1960, the company’s founder Bruce T. Halle borrowed a building on Stadium Boulevard in Ann Arbor, MI.
Although the catalog consisted of only six tires (four of which were retreads) and the display area was not quite the showroom we see today, reliance, vision and hard work were then, and still remain, the groundwork on which this company has grown-up and flourished.
As with any new start up, Bruce Halle’s business enterprise faced many obstacles – perhaps one of the biggest being that he didn’t own an air compressor. What he would do is run to a nearby gas station and fills up the tire with air before he sells them. Out of need, he became a guru at inventory turn.
He was not just a sales man, Bruce Halle was the all around man for the job. He was the tire technician, accountant, store computer man, sign painter and the cleaning crew. Day in and day out, each tire he replaced himself. This one-man operation process slowly grew into what is now one of the most prestigious tire companies in the USA.
Discount Tire Company received the “Most Admired Company” Award voted by its peers in Arizona and time after time ranks #1 in revenue according to Arizona Corporate Excellence 100 for privately held companies.
Tire Business & Modern Tire Dealer both consider Discount Tire Company as the #1 independent tire retailer based on number of outlets and annual revenues. The company was also known by Forbes magazine, for placing in the 171 spot of their 500 best companies with impressive annual revenues.
Discount Tire Company has a dream that not only lives but thrives in the hearts of its employees each and every day. From part-time to full-time employees at the store, regional or corporate level their employees work to be the finest in the business.
One common cord running through the hearts of everyone within the organization remains the same – treat customers and one another with respect and fairness. Help those in needs, always do what is right, work hard, be responsible and have fun.
The workers of Discount Tire represent its philosophy and its brand by remaining knowledgeable, friendly and honest. By offering the highest level of customer service, more product options and the lowest prices, they have earned the right to be considered trusted experts.
Making sure that each customer is satisfied allowed Discount Tire to become a front runner in the tire industry. Their continual growth not only provides opportunities for employee advancement, but allows more customers to remain certain when choosing Discount Tire for all of their tire and wheel needs.
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