Peer Pressure Teen Stress

Peer pressure teen stress can be defined as the way teenagers try to explain due to pressure coming from their peers. This kind of stress is triggered by issues like the need for approval, acceptance and the need to have a sense of belonging. When teenagers, the pressure that comes with trying to gain approval or accept or find a sense of belonging leads to all kinds of circumstances causing stress in the life of adolescents which if not checked may result in health related problems.

Issues that can cause peer pressure teen stress:

The two main settings that teenagers get their peer pressure stress from are the school and the home and there are many issues arising out of these settings which causes stress in adolescents of which some are

1. Issues relating to mixing with others

2. The feelings they have towards themselves relating to how they see themselves and how they think others see them

3. Problems that may arise out of the home with other family members

4. Traumatic or grief related events like divorce among parents, death or illness in the family can also be a likely cause for teen peer pressure

5. Having to adapt to a new school environment

6. Having to move to an environment or place they are not comfortable with

Some ways of dealing with peer pressure stress

1. A positive attitude

One way of tackling this type of stress in teenagers will be for teenagers to encourage themselves to adopt a positive attitude towards life. This will involve them having to adopt a healthy eating habit, avoiding using alcohol or drugs as a way of solving their problems, cutting down on the intake of caffeine drinks amongst others …

Selection of Job or Business in Astrology

Determining the nature of your profession or the sources of income is a very tough task for any astrologer. Selection of profession between job and business is very important decision of life. There are many astrological factors which need to be considered.Astrological readings can also suggest whether you can enjoy smooth success in your job or business ventures.

Ascendant: whatever is the field education, marriage or profession the strength of ascendant and its lord play very important role.

10th house/lord: 10th house and its lord from ascendant/Moon sign/Sun signs are pivots for determine the profession and business. Authority, power advancement and ambitions, business affairs in general, one’s rank, social status and profession of a person, name, fame foreign land, sources of livelihood self respect and self control are indicated by 10th house.

3rd house/lord: indicates courage and initiative for professional life, risk and speculation taken in life. Sometimes it indicates over confidence of the native.

5th house/lord:represents knowledge, education, intuition and intelligence of a person. Besides high position it indicates risk and speculations taken in professional life.

6th house/lord: indicates loans from bank or financial institutes, funds rising and the employees working under the native.

7th house/lord:represents professional relationships and business partnerships, independent skilled professions.

9th house/lord: this is house of luck or fortune of the native; it also indicates distribution or circulation of money, dignity of a person, foreign travels, and government favors.

11th house/lord: this is house of gain and income in one’s life.

Planetary transition: the nature of the profession also depends on the planetary period of major periods /sub period of a horoscope. The Dasha/Antradasha of the native forces him for change in profession in a very drastic and dramatic way. Through the strong and favorable Dasha/Antradasha, even a weak and ill placed planet can bless the native with success in profession and career.

Job/business influencing astrological factors:

Job/service:

  • If lord/sign or planets placed in 10th house are strong, indicates surety of service.
  • If number of fixed signs planets are more than number of planets in common or movable signs in a horoscope the native will chose the profession which demands patience, peace, tolerance and stability like Government jobs, medical profession or in achieves.
  • If the planets of common signs are more than the planets of fixed and movable signs in a horoscope the native will have different sources of income like as a teacher he can chose property dealing or as a profession he may own his own consultancy firms, tuition centers etc.
  • Lord/sign of 10th house are weaker in strength than the lord /sign of 7th house, profession of advocate, doctor, and professors are indicated.
  • If lords /signs of 10th and 7th houses are equally strong indicates the native will have individual business along with his own service. Like a doctor doing private practice along with his own service or the person will start his own business after retiring from the job.
  • If the lord of 10th house is strong but placed in 6th/8th/12th house or of medium strength the person will work in an autonomous institutes or private sector.
  • Sun/Mars/Saturn favorably influencing the 10th house, and lord of 10th house is in a strong position indicates profession of doctor.
  • Lords of 3rd/6th/10 and Jupiter are strong indicates profession of advocate.
  • Moon and Mercury influencing 10th house indicates writer or journalisms as profession.
  • Strong mercury and Jupiter influencing 10th house denotes writer or poets.
  • Moon and Jupiter aspecting 10th house indicates gazette officer rank job.
  • Moon placed in 10th and Jupiter posited in 5th house indicates very highly ranked position.
  • Lord of 11th placed in 10th house or their lords exchanges signs/houses indicates very good administrator.
  • Lord of ascendant and 10th placed together or lord of ascendant and 10th house is a same planet the person will work excellent work from his own hard earned money.
  • Jupiter as lord of 10th placed in trine indicates highly acclaimed position of the native.
  • Sun placed in 10th house from ascendant/Moon or lord of 10 is posited in the Navamansa of Sun indicates appreciation from government but if Sun is debilitated/ malefic/ill placed indicates unscrplous means of earning.
  • Lord of 10th is Mars or lord of 10th posited in the Navamansa of Mars indicates police, army, and wrestling as profession.
  • Mercury is the lord of 10th house or the lord of 10th goes in the Navamansa of Mercury indicates service in banking, writing, education, astrology art and crafting.
  • Mercury in ascendant and Jupiter in 9th house indicate government services.
  • Lord of ascendant placed in quadrant and aspected by lords of 2nd/5th indicates government job.
  • Sun having favorable aspects of Saturn indicates government job, manager authority and high authorities power of a person.

Business:

  • Lords/signs of 4th and 7th houses are weak but lord/sign of 7th house are very strong indicates sound business abilities of the native.
  • If numbers of planets in movable signs are more than the number of planets in fixed or common sign in a horoscope indicates the best qualities the native will have as a businessman like he will have initiative and capacity to make decisions, intelligent, alert and will possess the quality of leadership
  • If any or all planets like Mercury, Jupiter and Venus placed in quadrant to Moon indicates independent venture.
  • Mercury, Jupiter and Venus and Moon are placed in 2nd/12th from each other indicates independent or self ventures.
  • Jupiter is placed in 3rd house and Venus is placed in 11th house from Moon indicates the native will start his own business.
  • Lords of 2nd and 11th exchanges houses indicates very good business abilities.
  • Mercury related to 10th house indicates, business skills.Malefic influence over 10th house indicates laziness of the native.
  • All the planets placed in quadrant indicate money earned from agriculture.
  • If 7 planets posited in ascendant and 7th house, indicates business of transportation, wood, cartwheel etc.
  • If any malefic planet placed in quadrant having no benefic influences and Jupiter posited in 8th house indicates excellence of business in meat, poultry and fisheries.

JavaScript for Web Design – Advantages and Disadvantages

This article discusses the good and the bad points of using JavaScript in your website designs. It points out the areas where JavaScript excels as a web based programming language and also describes situations where its use can actually detract from the performance of a website.

First of all, JavaScript is a browser based programming language that actually runs client side. This means that any code that you write in JavaScript is delivered along with your web pages and the scripts that you write actually run from within the users' browser rather than directly on the server that is serving the web page. There are situations where JavaScript is an excellent solution for implementing neat features in a web design but there are also situations where using JavaScript can hurt your websites performance. It is my aim in this article to describe the best ways to use JavaScript and how to circumnavigate the downsides of using this versatile and powerful scripting language.

JavaScript for Web Design – The Advantages

JavaScript is an excellent solution to implement when validating input forms on the client side. This means that if a user scripts to enter his name in a form for instance a JavaScript validation function can popup a message to let him know about the omission. This is a far better solution that having a server side validation routine handle the error because the server does not have to do any additional processing. An asp or php routine could have been written to achieve the same task but the JavaScript would not allow the form to be submitted without it was completed properly in the first place, a much more robust solution!

Another area where JavaScript excels is in the creation of dynamic effects such as rollover images and scripted slideshows, where its use has become commonplace. Because JavaScript runs inside the clients browser it can be used to change the appearance of the users screen after the page has been sent by the server. This allows it to create some very impressive dynamic image effects.

JavaScript for Web Design – The Disadvantages

One of the major draw backs to using JavaScript is that it promises to severely bloat web pages. JavaScript code can quickly add up to hundreds of lines of code if you are using it to do anything even remotely interesting. That said the problem of large chunks of JavaScript code is easily solved by storing the JavaScript code into separate JavaScript source files that have a .js extension. This cleans up your web page code because the JavaScript code is stored separately to the HTML page itself, leaving a much cleaner and more readable web page.

Because of JavaScript's tendency to bloat web pages it can be very detrimental to the search engine friendliness of your web site. This is because when a search engine arrives at your site looking for quality content and keywords to determine what your page is about, the last thing it wants to see is hundreds of lines of JavaScript code. Again, this problem is easily solves by neatly storing JavaScript code away in script files with a .js extension and linking to the script file in your HTML documents.

Conclusion:

JavaScript is a feature rich and useful browser based script that if used properly can achieve some great effects and improve the experience for the end user. There are drawbacks to its use in that it tends to bloat web pages. The key thing to remember is to get the best of both worlds by using JavaScript code in external script files. That way the code is separated from your content so you get all the benefit of JavaScript functionality but without the adverse effects of the associated code bloating.

Pro Tools Optimization Guide For Audio Recording

Optimizing your Pro Tools system is yet another important part of having smooth and stable recording / mixing / mastering sessions and each particular process requires different configurations.

Optimizing for recording: When recording audio, latency is a big issue, you want the least latency possible so that there is no lag between the source and what you're capturing, latency issues can cause artifacts in the recording that are not very pretty !

(Assuming you're already inside PTD / LE) Go to the "System" Menu and select "Playback Engine." Here, you will see various options, the first one being H / W Buffer Size. This means: "Hardware Buffer size" which refers to the timing of latency between the hardware and the software. You will notice there are quite a few options in the dropdown menu:

  • 64
  • 128
  • 256
  • 512
  • 1024
  • 2048

As I said, you want the lowest option your system can perform, if your system can utilize 64 ms latency, fantastic, if not, do not stress yourself too much. If you can keep your buffer size between 64 and 256, you're doing well. If you're uncomfortable playing with these settings for now, that's fine! Those of you who fall into this category, just keep it at 512 samples.

The next option that you will see is: "Host Processors" This indicates to how many processors Pro Tools will use to allocate threads to. If you have a quad core CPU, you will be using four cores, if you have hyperthreading enabled in your BIOS settings, you will see 8 in this menu, if you have 8 physical cores (dual CPU) you will see 8 and if you 're using hyperthreading with 8 physical cores, you will see 16! If you're using 8 physical cores though, you will not have any need to enable hyperthreading. Basically, for this particular option, keep it as high as you can, the manual will say to use one less core, but I disagree.

The final setting under the "Settings" category is CPU usage limit, what this is, is basically a brickwall limiter for your CPU that works off of a percentage. When your system reaches a specified usage amount due to RTAS plug ins and Audiosuite rendering, etc, once it reaches the peak, it will go no further than that. A setting of 85% or 90% is acceptable here.

The next section you will see refer to the DAE playback buffer, which deals with disk latency and plugins / audio streaming. This is a very important setting for recording and mixing. Different from the H / W buffer in that this setting does not focus on the CPU or Digidesign hardware, but on your hard drive. You will see "size" and in the dropdown menu you will see levels 1-4, keep this on level 1 and if your system can handle it, put it on 0! For Cache size, leave this on normal without your system is really having a hard time, then switch it to large. (If you followed my recording PC guide, you will be just fine leaving this on normal!)

Lastly, you will see an option with a tick box that says: "ignore errors during playback / record" (may cause clicks and pops). This setting is debatable, if there is something wrong and you keep getting errors when mixing about the DAE engine and you just can not get it to go away, tick this box (especially with the 8.0.3 update) I hear no clicks or pops with or without it. I have not had this particular option enabled when tracking so I can not speak for this option in such an instance, only with mixing.

Try to keep it unchecked if possible, if you notice nothing wrong with tracking or mixing, leave it on, it is most likely doing no harm.

These steps should lead you in the right direction for a stable recording system with Pro Tools HD / LE!

Coping With Foundation Creep on a Sloping Site

Foundation creep is a common type of foundation damage found in houses built on sloping sites. With this kind of damage, a foundation element (wall, footing, slab or pier) can begin to move downhill in response to gravitational forces, soil pressure and other factors. Since foundation elements are usually tied together with a combination of steel reinforcement, continuous masonry or framing; multiple elements can be affected when one element shifts.

If not addressed, foundation creep is likely to worsen over time. Homeowners who occupy sloping sites are well-advised to contact a foundation repair specialist if they notice foundation damage. When proper repairs are done in a timely fashion, high repair costs and more perilous foundation damage can be avoided.

Sloping Sites Present Problems

Contractors prefer to build a house on a flat, open site, but they don’t always get their way. Sloping sites are often developed because flat sites are no longer available. They can also be chosen because of attractive views and other features like rock outcroppings to create special appeal. Regardless of the reason for developing a sloping site, property owners have reason to be concerned when soil creep causes foundation damage.

A number of forces and factors are usually involved when soil creep occurs. Most obviously, gravitational force causes soil pressure to increase as the slope grows steeper. Vegetation usually helps to stabilize a steep slope, because plant roots consolidate the soil and also help to absorb excess moisture. However, vegetation also adds weight to the soil. It can increase downward pressure on a foundation if most of the roots are above the slip plane where soil movement is most likely to occur.

A discussion of soil movement usually involves water. Soil stability is enhanced by certain moisture content– in the same way that damp sand can be molded to create a solid form. However, adding more water to a sand sculpture will cause it to crumble and wash away. Soil can behave in similar fashion. On a sloping site, the pull of gravity begins to effect soil when a certain level of moisture saturation is attained.

Foundation creep can also be caused by clay-rich soil that expands naturally as it absorbs moisture. This type of soil pressure often damages foundations on flat sites. On a sloping site, soil expansion typically causes a downhill push against the foundation.

Tiebacks and Tiebeams Solve Foundation Problems

A foundation repair contractor is the best professional to diagnose and repair foundation creep on a sloping site. Helical tiebacks and tiebeams are possible solutions to stop the creep and restore stability to the foundation.

A helical tieback is a steel anchor equipped with helical plates that allow technicians to drive the anchor into the soil like a giant screw. A series of these anchors are typically driven through the foundation wall on the uphill side of the house, and deep into the soil. Such an installation effectively pins the upper foundation wall into the slope. The same repair technique is used to stabilize and restore retaining walls that are tilting due to soil pressure.

Since it’s usually the foundation wall on the downhill side of the house that is creeping downward, the repair strategy often involves installing beams to connect the stable uphill wall with the downhill wall. The combination of tiebacks and tiebeams is a commonly used repair strategy. However, the foundation specialist is likely to suggest other remedial work to help control drainage so that the soil around the house doesn’t get too heavy or too saturated.

Sloppy, Good Track, Or Muddy Track Handicapping Tips

Even though many horse tracks have switched over to the synthetic surfaces that aren’t affected as much by moisture, there are still some dirt race tracks left in the United States. Knowing how to handicap an off track rated as good, muddy, or sloppy, can save the day. Betting on horses racing on a fast track is risky enough, but betting on an off track adds one more dimension.

The best advice seems to be, if the track isn’t fast, don’t bet the races. But if you want to try your hand at handicapping an off track and picking winners, here are some tips. First of all, since the race tracks in the United States don’t tell you how much moisture is in the track in any scientific or quantifiable way, you must be the final judge of the track condition.

I have seen tracks with puddles of water, that were obviously sloppy tracks, rated as good. On the other hand, I’ve seen muddy tracks rated as fast. So you must make up your own mind and remember that subjective terms like muddy, or sloppy, are just that, subjective. They are an opinion, not a fact.

Muddy tracks are not fast tracks, but sloppy tracks often are. On top of that, each dirt race track has its own peculiar way of reacting to moisture. Some drain toward the rail and therefore favor outside runners. Others are crowned and favor mid track post positions. Once again, it is up to you to know the track you are playing. What you must do is to suspect a bias and then quickly verify it.

While you are playing the track, you must also be aware of how much rain is falling, if it is still raining, and how the track may change from race to race. If this sounds difficult, you’re right, it is. Not only must you handicap the horses, but on a day when the weather is inclement, you must also handicap the track surface. I advise keeping meticulous notes so that when the situation arises, and it will, you can take advantage of it quickly.

Just as we look for situations that repeat themselves with horses and trainers, we look for weather situations that repeat and create a track bias we have seen in the past.

The Benefits of Limestone Fireplaces in Your Home and Work

Limestone fireplaces are a popular option for your home or work, when you have decided to build a fireplace. They not only can help on your heating bills when properly built, but the majestic looks of a large fireplace made of limestone is a focal point of any room, no matter where it is located. There are many design schemes that can be totally transformed with the addition of limestone fireplaces. Whether you are considering Modern, Victorian, Georgian or Edwardian period decors, the addition of a fireplace made from limestone is the perfect way to complete the decorating scheme.

The artistic craftsmanship that goes into custom carved limestone is a factor you might want to consider when choosing the materials for your fireplace. While there are those that like the elegant and luxurious appeal of marble fireplaces and there are those that like a brick fireplace because they are a more colonial design element, the possibilities that are available with a fireplace made from limestone can be endless. You can get the traditional look of natural stones or you can get slabs of limestone that resemble marble and have interesting grains that flow throughout the stone pieces.

For those that want a fireplace surround made of limestone, it is interesting to know that many pieces of limestone can replicate the finest granite marble, but they are much cheaper. When making a fireplace surround of limestone marble, the cuts are made in minimum pieces to make sure that the grain of the stone flows properly throughout the fireplace, which gives it a marbleized appearance. Because the price is much more affordable than other stone or fireplaces, it is a popular choice that is perfect for your home or office. In fact, there are many cases where the price of basic limestone fireplaces can be almost half the price of other materials, which is why they are one of the most popular fireplaces, whether they are a wood-burning fireplace, gas fireplace or an electric fireplace.

There are those that like the appearance of limestone in the cut stone facades that look more rustic, yet have a majestic air about them because of the sheer monumental qualities of the cut stones. Because there are craftsmen that will carefully carve the stones to have the beveled edges that some limestone might display, there are a number of things that make fireplaces made from these stones a unique choice. The price savings benefit can be complimented by the character of the stone and the design element that it adds to the decor of the room. Because limestone is affordable and versatile, it is able to fit easily into many fireplace design schemes.

When you are contemplating a fireplace for your home, it is helpful to know that you can expect to recoup almost all of your investment in a fireplace and maybe more. Because a fireplace of limestone has universal appeal, it is a design element that adds prestige and comfort to your office and can add value to your home. If you are selling your home, it can add buyer appeal that enhances the marketability of your home, as well.

Why Do You Need Brick Sealers?

Brick sealers are important for any masonry work or application. No structure can claim completion without having the finishing touch of this application. We would try to look at what these applications really are and why you should need this.

When you go around the streets and closely observe the walls of the houses, you would be very clearly able to make out the difference between a house with a brick sealer and the house without one. If you find the house walls not sealed, then there would be probably lots of cracks and openings in the wall. The cracks would not only be on the exterior part of the structure but it would be in the interior too. These cracks might have existed in your walls for quite sometime but you would have probably discovered it only now.

There could be lot of reasons for these cracks on your walls. Some of them could be dirt, grease, grime and at times weeds too. All these different external sources are put under a common name called contaminants. The damage causes by these contaminants are either external or internal in nature. The external damage happens when the outer surface of the wall is being penetrated. The internal damage is more serious and it loosens out the entire inner body of the wall structure. As far as the weeds are concerned, they start growing on these walls and the roots of these weeds eventually end up causing cracks and damage to the wall.

These damages can be visible from the outside but you would not be able to very accurately guess the reasons for the damage. It is only for this reason that brick sealers are used as they protect the wall from all damages, no matter what the root causes are.

Before the application of the brick sealers, there are some things that need to be done. Prepare the wall for the sealing application by cleaning the surface of the wall by water and detergent. The cleaning will help you get rid of the weeds and also expose the damaged and affected areas on the wall.

The next thing is the application of the wall paver. For the application process, you might need some special tools like heavy duty sprayers. These sprayers can be easily purchased from the retailer. Do not go for cost cutting here and try to buy the most reputed sprayers as these are the ones which are really very effective and give results that you desire. Buy brick sealers as per the requirements of your walls as these are generally available in different-sized cans and quantities.

Be All That You Can Be: The Company Persona and Language Alignment

It’s not just CEOs and corporate spokespeople who need effective language to be the message. The most successful advertising taglines are not seen as slogans for a product. They are the product. From M&M’s “melts in your mouth, not in your hand” to “Please don’t squeeze the Charmin” bathroom tissue, from the “plop, plop, fizz, fizz” of Alka-Seltzer to “Fly the friendly skies of United,” there is no light space between the product and its marketing. Words that work reflect “not only the soul of the brand, but the company itself and its reason for being in business,” according to Publicis worldwide executive creative director David Droga.

In the same vein, advertising experts identify a common quality among the most popular and long-lasting corporate icons: Rather than selling for their companies, these characters personify them. Ronald McDonald, the Marlboro Man, Betty Crocker, the Energizer Bunny — they aren’t shills trying to talk us into buying a Big Mac, a pack of smokes, a box of cake mix, a package of batteries; they don’t even personalize the product. Just like the most celebrated slogans, they are the product.

Walk through any bookstore and you’ll find dozens of books about the marketing and branding efforts of corporate America. The process of corporate communication has been thinly sliced and diced over and over, but what you won’t find is a book about the one truly essential characteristic in our twenty-first-century world: the company persona and how words that work are used to create and sustain it.

The company persona is the sum of the corporate leadership, the corporate ethos, the products and services offered, interaction with the customer, and, most importantly, the language that ties it all together. A majority of large companies do not have a company persona, but those that do benefit significantly. Ben & Jerry’s attracts customers in part because of the funky names they gave to the conventional (and unconventional) flavors they offer, but the positive relationship between corporate management and their employees also plays a role, even after Ben and Jerry sold the company. McDonald’s in the 1970s and Starbucks over the past decade became an integral part of the American culture as much for the lifestyle they reflected as the food and beverages they offered, but the in-store lexicon helped by setting them apart from their competition. (Did any customers ever call the person who served them a cup of coffee a “barista” before Starbucks made the term popular?) Language is never the sole determinant in creating a company persona, but you’ll find words that work associated with all companies that have one.

And when the message, messenger, and recipient are all on the same page, I call this rare phenomenon “language alignment,” and it happens far less frequently than you might expect. In fact, virtually all of the companies that have hired my firm for communication guidance have found themselves linguistically unaligned.

This manifests itself in two ways. First, in service-oriented businesses, the sales force is too often selling with a different language than the marketing people are using. There’s nothing wrong with individualizing the sales approach to each customer, but when you have your sales force promoting a message that has no similarity with the advertising campaign, it undermines both efforts. The language in the ads and promotions must match the language on the street, in the shop, and on the floor. For example, Boost Mobile, which caters to an inner city youth demographic, uses the slogan “Where you at?” Not grammatically (or politically) correct — but it’s the language of their consumer.

And second, corporations with multiple products in the same space too often allow the language of those products to blur and bleed into each other. Procter & Gamble may sell a hundred different items, but even though each one fills a different need, a different space, and/or a different category, it is perfectly fine for them to share similar language. You can use some of the same verbiage to sell soap as you would to sell towels, because no consumer will confuse the products and what they do.

Not so for a company that is in a single line of work, say selling cars or selling beer, where companies use the exact same adjectives to describe very different products. In this instance, achieving linguistic alignment requires a much more disciplined linguistic segmentation. It is almost always a more effective sales strategy to divvy up the appropriate adjectives and create a unique lexicon for each individual brand.

An example of a major corporation that has confronted both of these challenges and still managed to achieve linguistic alignment, even as they are laying off thousands of workers, is the Ford Motor Company — which manages a surprisingly diverse group of brands ranging from Mazda to Aston Martin. The Ford corporate leadership recognized that it was impossible to separate the Ford name, corporate history, heritage, and range of vehicles — so why bother. They came as a package. Sure, Ford maintains individual brand identity, through national and local ad campaigns and by creating and maintaining a separate image and language for each brand. For example, “uniquely sensual styling” certainly applies when one is talking about a Jaguar S Type, but would probably not be pertinent for a Ford F 250 pickup truck. But the fact that the CEO carries the Ford name communicates continuity to the company’s customers, and Bill Ford sitting in front of an assembly line talking about leadership and innovation in all of Ford’s vehicles effectively puts all the individual brands into alignment.

The words he uses — “innovation,” “driven,” “re-committed,” “dramatically,” “dedicated” — represent the simplicity and brevity of effective communications, and they are wrapped around the CEO who is the fourth-generation Ford to lead the company — hence credibility. The cars are the message, Bill Ford is the messenger, the language is dead-on, and Ford is weathering the American automotive crisis far better than its larger rival General Motors. Again, the language of Ford isn’t the only driver of corporate image and sales — but it certainly is a factor.

In fact, the brand-building campaign was so successful that GM jumped on board. But Ford quickly took it a step further. In early 2006, they began to leverage their ownership of Volvo (I wonder how many readers did not know that Ford bought Volvo in 1999 and purchased Jaguar a decade earlier) to communicate a corporate-wide commitment to automotive safety, across all of its individual brands and vehicles. Volvo is one of the most respected cars on the road today, and aligning all of Ford behind an industry leader is a very smart strategy indeed.

So what about the competition?

General Motors, once the automotive powerhouse of the world, has an equally diverse product line and arguably a richer history of technology and innovation, but their public message of cutbacks, buy-backs, and layoffs was designed to appeal to Wall Street, not Main Street, and it crushed new car sales. At the time of this writing, GM is suffering through record losses, record job layoffs, and a record number of bad stories about its failing marketing efforts.

It didn’t have to be this way.

The actual attributes of many of the GM product lines are more appealing than the competition, but the product image itself is not. To own a GM car is to tell the world that you’re so 1970s, and since what you drive is considered an extension and expression of yourself to others, people end up buying cars they actually like less because they feel the cars will say something more about them.

Think about it. Here’s a company that was the first to develop a catalytic converter, the first to develop an advanced anti-tipping stabilization technology, the first to develop engines that could use all sorts of blended gasolines, and most importantly in today’s market, the creator of OnStar — an incredible new-age computerized safety and tracking device. Yet most American consumers have no idea that any of these valuable innovations came from General Motors, simply because GM decided not to tell them. So instead of using its latest and greatest emerging technology to align itself with its customers, GM finds itself in a deteriorating dialogue with shareholders. No alignment = no sales.

Another problem with GM: No one knew that the various brands under the GM moniker were in fact . . . GM. Even such well-known brands as Corvette and Cadillac had become disconnected from the parent company. Worse yet, all the various brands (with the exception of Hummer, which couldn’t get lost in a crowd even if the brand manager wanted it to) were using similar language, similar visuals, and a similar message — blurring the distinction between brands and turning GM vehicles into nothing more than generic American cars. Repeated marketing failures were just part of GM’s recurring problems, but as that issue was completely within their control, it should have been the easiest to address.

When products, services, and language are aligned, they gain another essential attribute: authenticity. In my own market research for dozens of Fortune 500 companies, I have found that the best way to communicate authenticity is to trigger personalization: Do audience members see themselves in the slogan . . . and therefore in the product? Unfortunately, achieving personalization is by no means easy.

To illustrate how companies and brands in a competitive space create compelling personas for themselves while addressing the needs of different consumer groups, let’s take a look at cereals. Anyone can go out and buy a box of cereal. But different cereals offer different experiences. Watch and listen carefully to their marketing approach and the words they use.

Most cereals geared toward children sell energy, excitement, adventure, and the potential for fun — even more than the actual taste of the sugar-coated rice or wheat puffs in the cardboard box. On the other hand, cereal aimed at grown-ups is sold based on its utility to the maintenance and enhancement of health — with taste once again secondary.

Children’s cereals are pitched by nonthreatening cartoon characters — tigers, parrots, chocolate-loving vampires, Cap’ns, and a tiny trio in stocking caps — never an adult or authority figure. Adult cereals come at you head-on with a not-so-subtle Food Police message, wrapped in saccharine-sweet smiles, exclaiming that this cereal is a favorite of healthy and cholesterol-conscious adults who don’t want to get colon cancer! Ugghhh. Kids buy Frosted Flakes because “They’re grrrreat!” Adults buy Special K because we want to be as attractive and vigorous as the actors who promote it. When it comes to cereal, about the only thing parents and kids have in common is that the taste matters only slightly more than the image, experience, and product association — and if the communication appears authentic, they’ll buy.

And cereal certainly sells. From Cheerios to Cinnamon Toast Crunch, more than $6 billion worth of cold cereal was sold in the United States alone in 2005. If you were to look at the five top-selling brands, you would see a diverse list targeted to a diverse set of customers. The language used for each of these five brands is noticeably different, but in all cases totally essential.

In looking at the first and third best-selling brands of cereal, one might initially think that only a slight variation in ingredients mark their distinctions. Cheerios and Honey Nut Cheerios are both based around the same whole-grain O shaped cereal, but are in fact two very different products, beyond the addition of honey and a nut-like crunch.

The language behind Cheerios is remarkably simple and all-encompassing — “The one and only Cheerios.” Could be for kids . . . could be for young adults . . . could be for parents. Actually, Cheerios wants to sell to all of them. As its Web site states, Cheerios is the right cereal for “toddlers to adults and everyone in between.” The subtle heart-shaped bowl on each box suggests to the older consumer that the “whole-grain” cereal is a healthy start to a healthy day. But the Web site also has a section devoted entirely to younger adults, complete with testimonials and “tips from new parents” talking about how Cheerios has helped them to raise happy, healthy children. The language behind Cheerios works because it transcends the traditional societal boundaries of age and adds a sense of authenticity to the product.

While you could probably live a happy and healthy existence with Cheerios as your sole cereal choice, there is a substantial segment of the cereal market that demands more. For the cereal-consuming public roughly between the ages of four and fourteen, a different taste and linguistic approach is required. Buzz the Bee, the kid-friendly mascot of Honey Nut Cheerios, pitches the “irresistible taste of golden honey,” selling the sweetness of the product to a demographic that craves sweet foods. While the parent knows that his or her child wants the cereal because of its sweet taste (as conveyed through the packaging), Honey Nut Cheerios must still pass the parent test. By putting such statements as “whole-grain” and “13 essential vitamins and minerals” on the box, the product gains authenticity, credibility, and the approval of the parent.

Two different messages on one common box effectively markets the same product to both children and parents alike, helping to make Honey Nut Cheerios the number three top-selling cereal in 2004. So with the addition of honey and nuts, General Mills, the producer of the Cheerios line, has filled the gap between toddlers and young adults, and completed the Cheerios cradle-to-grave lifetime hold on the consumer.

To take another example, if you want people to think you’re hip and healthy, you make sure they see you drinking bottled water — and the fancier the better. No one walking around with a diet Dr Pepper in hand is looking to impress anybody. These days, there’s almost a feeling that soft drinks are exclusively for kids and the uneducated masses. There’s a cache to the consumption of water, and expensive and exclusive brands are all the rage. Now, there may be a few people who have such extremely refined, educated taste buds that they can taste the difference between Dasani and Aquafina (I certainly can’t), but the connoisseurs of modish waters are more likely than not posers (or, to continue the snobbery theme, poseurs). You won’t see many people walking around Cincinnati or Syracuse clutching fancy bottled water. Hollywood, South Beach, and the Upper East Side of New York City are, as usual, another story.

There’s one final aspect of being the message that impacts what we hear and how we hear it. How our language is delivered can be as important as the words themselves, and no one understands this principle better than Hollywood.

At a small table tucked away in the corner of a boutique Italian restaurant on the outskirts of Beverly Hills, I had the opportunity to dine with legendary actors Charles Durning, Jack Klugman, and Dom DeLuise. The entire dinner was a litany of stories of actors, writers, and the most memorable movie lines ever delivered. (Says Klugman, an Emmy Award winner, “A great line isn’t spoken, it is delivered.”) Best known for his roles in The Odd Couple and Quincy, Klugman told a story about how Spencer Tracy was practicing his lines for a movie late in his career in the presence of the film’s screenwriter. Apparently not pleased with the reading, the writer said to Tracy, “Would you please pay more attention to how you are reading that line? It took me six months to write it,” to which Tracy shot back, “It took me thirty years to learn how to say correctly the line that took you only six months to write.”

Spencer Tracy knew how to be the message — and his shelf of Academy Awards proved it.

Excerpted from WORDS THAT WORK by Dr. Frank Luntz. Copyright 2007 Dr. Frank Luntz. All rights reserved. Published by Hyperion. Available wherever books are sold.

Is Berber Carpet Right For You?

Berber carpet is a style of carpeting that contains large and small tufts of fiber, usually woven in a cut pile or looped construction. Usually, berber carpet contains two colors, a darker color on a lighter shade background. It is readily available in neutral colors and can also be found in darker shades and even bright, vibrant varieties. Berber carpeting can be made from a wide array of materials including wool, nylon or Olefin.

Many homeowners are choosing berber for their home flooring solution because it is not only stylish, but durable and easy to care for. The high-density woven fibers offer a unique look and can be very resistant to staining. Because the fibers are looped and grouped, they may be snagged or readily, damaging the carpet. This may be more impressive if you have pets with long nails or children's toys that can catch on the carpet fibers.

Wool berber carpet is more expensive then other materials. It is soft and durable, giving your home a comfortable feel and a luxurious look. Wool is hypo-allergenic, so can be a great choice for anyone who suffers from allergies. Because of the high price of wool, this type of berber carpet is not as popular as nylon and other blends. Wool berber carpet, however, is tough and resilient, and therefore able to withstand years of use.

Berber carpet that is made from nylon is not as pricey as the wool alternative. Nylon is also able to withstand years of use and abuse, and is fairly resistant to staining.

Berber carpet made from Olefin and nylon or other materials is much less expensive than wool or total nylon carpets. However, when it is made from Olefin blends, studies have shown the fibers are much more pre-staining and discoloration than oil-based products. Some types of oil-based stains will bond with the Olefin fibers, often times causing irreversible damage to the carpet.

Berber carpeting is the ideal choice for many homeowners because of the sustainability of the high-density looping. Footprints are less likely to show up, and while are vacuum tracks. Furniture is less likely to imprint on the carpet because of the toughness of the tightly woven fibers. Many homeowners report reduced utility and energy costs because berber is thick and, therefore, acts as a great insulator. You can choose a thicker berber carpet with small, tight loops or a berber with larger, knob-like loops. It is evan available with multi-level loops for an even more unique and distinctive look. For extra thickness and insulation, use carpet padding.

Finally, the affordably of berber carpet over traditional carpet styles is a great reason to make it your household floor choice. Along with a durable and long-lasting life, berber is a cost-efficient and economic option for any room in your home.

8 Deadly Mistakes That Can Disable Your SSDI Claim and 6 Actions That May Help You Win!

Applying for and obtaining Social Security Disability Benefits (SSDI) can be a frustrating and confusing process. Did you know that almost 70% of claims are denied initially. That is staggering. While there is no surefire way to guarantee you will get SSDI benefits, this article outlines some of the common mistakes Louisiana SSDI claimants make. Also included are a few actions that you can take during the process to help give your social security disability claim the best opportunity for approval.

Deadly Mistake No. 1 – You Take "NO" For An Answer.
The truth is that close to 70% of initial social security disability applications are denied. If you take "NO" or "DENIED" for your answer, you miss out on your right and ability to appeal your denial. Statistically, social security disability claimants do much better on appeals to an administrative law judge (and then the court) than they do to the initial review. You have to be persistent, patient, and willing to be told no, or denied, and then move to the next step.

Action No. 1 – Appeal Every Denial and Reapply If Necessary.
Do not take NO. If you believe that your medical records and functional limits qualify you for disability, do not give up. Keep fighting by appealing the denials until you can no longer appeal. If you miss an appeal, or your limitations worsen after you have reached a final decision on a prior claim, apply again.

Deadly Mistake No. 2 – You File An Incomplete Disability Application.
Many social security disability claims fail to provide all of the necessary information or documentation social security needs to properly review your file. Sometimes, it is not your fault, but the fault of your doctor or medical facility. But either way, the result is the same, failing to provide all necessary information and records, and make sure your doctor has done so as well, can kill your SSDI claim.

Deadly Mistake No. 3 – You Fail to Dispose All Medical Conditions or Injuries.
Some SSDI claimants will only tell social security about their most obvious medical problem – for example, back pain – but not about other medical issues they may be experiencing, especially mental health problems – such as depression. The fact is that in examining your claim, social security is required to determine how ALL of your medical conditions affect your ability to work. If you do not tell them about all of your problems (no matter how minor each is), they will evaluate you only on your major issue.

Action No. 2 – Discose ALL medical conditions and limitations – physical and mental.
Social Security has to determine how all of your medical limitations affect your ability to work in determining your disability claim. So you need to tell them about all of your problems. Your knee that locks up and hurts for 20-30 minutes every once in a while after strenuous activity is as important as your congestive heart failure. Your ability to maintain personal relationships and take direction from supervisors can be as important as your back pain. Tell Social Security about all of your impairments.

Deadly Mistake No. 4 – You Wait Too Long To Appeal Your Denial of Disability Benefits.
You have 60-days from the date of your denial to appeal to the next step of the process. This is true with each relative denial. Missing the 60-day window to appeal can and often does spell the end of your disability claim. Now you can reapply, but you have to go back to the beginning of the line.

Action No. 3 – Appeal Within 60-days.
Social Security laws and regulations provide you 60-days from the date you receive a denial to appeal. In determining what day you received the denial letter, Social Security rules assume that you received it 5-days after it was dated. To make life easier, if you believe the denial was in error appeal as soon as you can after receipt of the letter. You can appeal online at http://www.ssa.gov or by calling your local social security office. You do not want your valid disability claim to be denied simply because you failed to file your appeal within 60-days.

Deadly Mistake No. 5 – You Over Exaggerate Your Limitations or Speak in Absolutes.
Some SSDI claimants will tell social security – "I can not sit" or "I can not walk". For most disability claims, this is simply not true. You will be able to sit for some period of time or walk some distance. (I do admit that there are a few people where these absolutes are true, but not for most.) When you speak in such terms, the examiner gets a bad impression of you because this is simply not true in the large majority of cases. What happens when the examiner gets a bad impression of you and your credibility is asked? You get denied. Be truthful.

Action No. 4 – Be Truthful And Tell Social Security The Details.
You can never go wrong with the truth. The truth is important to your Social Security Disability Claim. While you do not want to over exaggerate your limitations by speaking in absolutes, you also do not want to under report your abilities. Good responses are those that include details such as "I can hold a gallon of milk and walk with it for 10 feet before I need to put it down and rest," or "I walk to my mailbox to collect my mail. 30 feet. Before I walk back, I need to rest for a few minutes at the mailbox to regain my strength. " Responses such as these that accurately describe your true limitations and provide concrete details allow an examiner to effectively evaluate your limitations. You should also remember that these examiners have heard it all and hear it all. They are very adept at spotting exaggerations and untruths. If they sense that with you, you will lose credibility, which is important.

Deadly Mistake No. 6 – You Approach the SSDI Process Without Understanding It.
For most people, the only experience you will ever have with applying for disability benefits is when you have to do it for yourself. Do you know exactly what you are trying to prove? Many people do not. Often, disability claims think all they have to prove is that they have some type of medical condition and they should win. This is not correct. You need to know what you need to do and prove in order to do it and prove it. Otherwise, you could have a ship sailing to an unknown harbor without a map.

Action No. 5 – Read Informational Sources to Help You Understand The Process.
I believe it is important for social security disability claims to know something about the process the government uses to determine whether or not you will qualify for disability benefits. That's one of the reasons why I write articles, blog, and provide information to disability applicants – it is a complicated process. You can find valuable information across the internet and especially on SSA.gov (the Social Security Administration's homepage). These resources can help you better appreciate the process, especially if you are determined to fight for your benefits alone.

Deadly Mistake No. 7 – Failing to Dislose Your Entire Work History and Vaguely Describing Your Duties.
Sure, you have been doing the same job for the last 7 years, and before that you worked for another company for 5 years. You remember those. But what about in between those two jobs, when you worked with your brother-in-law for 2 weeks and was paid. Social Security will know about every job you had where you paid taxes – no matter how much. You need to think about exactly what jobs you had and what you were required to do in each job and accurately report that to Social Security. This again will go to your credibility if you fail to do so.

A second part to this mistake is not accurately describing your duties. You may tell social security you drive as part of your job. But for how long at one time? How often each week? These details can have a major impact on the disability determination. Leaving out these details can be deadly to your disability claim.

Deadly Mistake No. 8 – Failing to Get A Disability Attorney To Help You.
Disability attorneys are familiar with social security's complex rules and regulations. They know what medical records are necessary to prove up your diagnosis and know the questions to ask your doctor to help prove your limitations. Do you? They know what role a volunteer expert will play during your hearing. Have you heard of a volunteer expert? Do you understand what they are trying to do? I am not saying that you can not win a disability case without an attorney (actually, many people have), or that an attorney guarantees you a win (even the best football teams lose during any given season), but having a well prepared attorney who knows the game plan of the opposition can put you in a better position to find success.

Action No. 6 – Hire A Disability Benefits Attorney.
This may sound self-serving, but doing so can help you present your disability claim in the best possible manner to social security. You would not treat your own broken arm although you have seen a doctor wrap it in plaster of Paris and put it in a sling. A doctor can make sure that it is set properly and knows precisely how long the arm needs to remain immobilized. Similarly, with a Social Security disability attorney, the attorney knows and understands the process as well as certain strategic moves that can bolster you chances for success.

By avoiding these deadly mistakes that can disable your disability claim and taking the actions that could help, you will give yourself the best opportunity to get the SSDI benefits you need to survive.

Demolition and Site Clearance: The Importance of Planning for an Efficient Site Clearance Project

A site clearance project involves the machinery removal from a cleared site and the leveling and preparation of land for building or landscaping. Some materials such as the soil, stones and bricks can be recycled and reused in the new construction on the site. Others that can not be reused such as vegetation are removed from site.

So Why Is Site Clearance Planning Important?

1. Proper site clearance planning will ensure that the safety of workers and other people in and around the site is assured. Exit routes and the supervision processes need to be made well in advance. An expert and his foreman should supervise the machinery removal process at all times.

2. During site clearance planning, the nature of debris and the abundance and nature of contamination is established. Importance of the targeted site to the surrounding community will determine the level of safety precautionary measures to be instituted before the project is undertaken and also the decontamination that will take place in order to secure the residents that everything is safe and the site is ready for development .

3. The time to be taken for site clearance can be estimated and this is important when applying for clearance from the local community. Clearance is important especially if the project is going to render some public roads impassable or may interfere with some utilities like clean water supply, electricity supply and sewerage disposal. The surrounding community is generally more accommodating when the project is estimated to take a shorter time.

4. Ensures restoration of the area amenities like water and electricity are managed effectively.

5. It is essential for safe machinery removal and specialized handling of any waste that is contaminated. Showing competency in your ability to properly dispose of waste and decontamination procedures will assure the public and holders of the usability of the land reclaimed.

6. Planning also enables you to take into account any legal procedures required in the disposition of debris. If the legal requirements are ignored or are unknown or are not followed, the whole project may end up being delayed and even stopped. When the debris disposal plan has been made, it will be approved by the required authorities.

7. By planning site clearance, you establish the amount of work involved so that you can organize what needs to be done first. The site clearance is then undertaken in phrases where where one section of the site is cleared the debris is cleared to another location where further sorting of the debris is established to establish what is usable and what is to be disposed.

8. All equipment and machines for machinery removal of debris to be used in the project is established; land reclamation machinery and vehicles to be used in debris relocation is identified and put on the ready to minimizeize undue delays. Debris should be quickly removed from the site so as not to endanger the workers or any other persons on the site.

9. The costs involved in the project can be estimated with proper planning. This is essential for quotation purposes where a site clearance contractor will be able to determine how much to charge the client. Costs are established by looking at the nature of debris, amount of labor required, type of machinery to be used and estimated time the project will take as well as general difficulty of the job.

Timber Doors & Locks – How to Secure Wooden Doors

This guide examines the various timber doors around and the best ways to lock them. Doors are the first priority in securing your home. It is good to have a solid door but many (partially) hollow doors are of sufficient strength. If your wooden door is obviously of a very poor standard, you should think about a new door before spending money on deadlocks. A carpenter can install good quality deadlocks when a new door is fitted and this may save you money in the end.

Many homes have deadlocks fitted by the builders and require no additional locks. If you can lock your door on both sides, you have a deadlock. This will satisfy your insurance company requirements. The idea is that if a burglar enters through a window it is difficult to get your blessings out if the doors are locked on the inside.

If you have a locking doorknob (entrance set) and wish to make the door more secure the best lock is a deadbolt. Deadbolts have a longer and stronger bolt than an entrance set. The bold retracts inside the door when unlocked making the door very simple to use as it can be closed but unlocked. You are also less likely to lock yourself out.

If you have an old-fashioned night latch (Yale lock), the best replacement is a deadlatch. A Lockwood or Whitco deadlatch will usually fit in the hole the night latch has come out of.

Deadlatches lock automatically when the door is closed (as long as the bolt is not held back). The lock suits busy households where some people can not be bothered using a key to lock the door from the outside. The double cylinder deadlatches a key lock on the inside so the door can either be left locked or unlocked on the inside. It is easier to lock yourself out with this type of deadlock.

In case of fire, or other emergency, you should be able to get out of your house easily, preferably without needing to find a key. If you feel you need to have your door key locked on the inside when you are home either leave a key in the lock or have a key where you can easily find it (even in the dark). Double cylinder deadlocks means that if glass in or near the door is broken, a burglar can not reach in and open the door from the inside as long as the door is locked on the inside.

Security doors and peepholes are handy as you can see who is at the door without letting them in. Security doors are good for fresh air but are not as secure as a good wooden door with a deadlock.

Double wooden doors, or French doors, are best secured with concealed bolts or locking bolts on the inside. If the door is used as an entrance, the side that usually stays closed needs to be very secure or the effectiveness of any deadlock will be compromised. The best deadlock for double doors is the Lockwood 355 as it locks both doors together.

When locking your home there is usually a trade off between security and convenience. Deadlocks need to be easy to operate so your home is both safe and secure.

Different Types Of Kitchen Cupboard Doors

The first thing you need to know before you purchase kitchen cupboard doors is what material it's made of, what edging will be used on the edges of the door and what finish it will be sprayed, wrapped or manufactured in.

There are five main finishes that cabinet doors are manufactured in. They are PVC vinyl Wrap, veneer, melamine chipboard, Duco spray and solid wood. Solid wood is the most expensive of the five hanging on the type of solid wood you would choose. Pine is obviously much cheaper that any of the other wood types. PVC vinyl wrap is a very common use of bathroom cabinets as well as bedroom and kitchen cabinets. The benefits of PVC vinyl wrap is that the edge of the doors do not pull loose very easily due to the glue that sticks the vinyl to the doors. The core of the door also has to be Supawood so that the edges of the door can be cut out while leaving a smooth finish. Cutting and painting the edges on a chipboard door will not work as the chipboard is far to brittle and will chip away very easily leaving the edged looking very rough.

Veneer doors are more common on kitchen cupboards and can be edged with fleece edging, 1mm-12mm solid impact edging. Impact edging is also used on melamine chipboard doors and is very durable. I normally recommend using impact edging on kitchen cupboards if the client has a flat he or she wanted to renovate and place tenant in. Tenants do not always look after your flat so it would be wise to opt for a more rugged and durable edging on the doors. Lastly we have Duco sprayed doors. This kind of finish is very expensive and not always as unforgiving as PVC vinyl wrap. Although both Duco and vinyl wrap can be finished in a high gloss PVC vinyl does not scratch as easily and scratches can even be polished out to a certain degree if the scratch is not too deep. PVC wrap doors are also almost 50% cheaper than Duco doors. The benefit of Duco sprayed doors is the incredible high gloss finish you get on it. It's almost as if you're looking in a mirror when you look at the door.

In closing. Some doors are cheap and some are expensive but remember if you're going to spend the next 15-20 years in your new kitchen get what you like and not only what fits into the budget. If you have to put Formica work tops in for now but can then afford the doors of your dream do it. You can always remove the Formica tops and replace them with Granite or Solid wood at a later stage.

How to Get Rid of Moths the Easy and Effective Way

While moths seem harmless enough, there are actually a couple of diseases instigated by these critters. Just like all flies and mosquitoes, they tend to visit very dirty places such as sewage, gutters and moldy walls. They transfer the bacteria, germs, virus and other micro organisms that they carry from these places into your food or your walls of your home. These micro organisms can trigger a number of illnesses.

There are also cases wherein moths and their caterpillars cause skin diseases. These creatures actually have very tiny spurs on their legs, especially the larger moths. If the moth happens to land on any part of your skin, some of the spurs in their legs will stay on your pores. This may sting or lead to a case of dermatitis.

Certain species of moths are also capable of biting your skin just like ants. If you hate ants and use ant killer, you should also consider ways on how to get rid of moths. Some moths are also a lot like fleas, in that some types of moths can even feed on human blood.

The spurs in the legs of moths may also cause allergic reactions. They can trigger the excessive production of histamine that may cause difficulty in breathing, enlargement of the tongue or tonsils, swelling of the skin and lips and even blisters. Eye infection caused by hair or spurs of moths may also be experienced when it gets in contact with the eyes.

If you go the extra mile in buying ant killer, you should also consider getting a good moth repellent. The most common moth repellent used by many is the mothball. They come in packs. However, not many people like the pungent odor of these mothballs. They certainly do not want to use them in keeping moths away from their clothes. While it does a good job in keeping moths away from clothes, they also tend to make the cabinet and the clothes smell bad.

To learn how to get rid of moths, you should consider consulting the professionals. If you are already dealing with an infestation in the attic or the bedroom, it should be left to the experts to prevent moths from coming back.

The thing is, treatments really depend on what they are feeding on and how large the affected areas are. For instance if you are getting rid of fleas, you have to go beyond the infected pet. Some of the most common treatments for infestations are fumigation, use of smoke generators and use of insecticides.

There is also the problem of the eggs. While adult moths can be easily killed with the use of insecticides, the eggs are a mite more resilient. They require special insecticides that will be placed in the areas where the adult moths laid their eggs. After the initial infestation has been treated, you can proceed to the task of finding good quality moth repellents that you can stick to in order to prevent future infestations.

Just like when getting rid of fleas or buying ant killer, learning how to get rid of moths can take a lot of initial work. You have to first inspect signs of infestation and determine what species of moth has attacked your house. This way, you can really find good quality treatments that will do their job.

Just like when getting rid of fleas, make sure you also look for high quality moths pest control products. While there are many products and insecticides in the market, not all of them will really work for you.

One of the most preferred solutions for getting rid of moths is moth traps. They look like your ordinary fly trap. They are mostly used to get rid of pantry moths. To make the moth traps more effective, you can purchase pheromone squares which actively attract moths. So if you are having infestation in your pantry, this should be an ideal solution.

We can not do anything to completely stop the existence of pests. There are many ways to control them by using ant killer pesticides or natural pest killers. Getting rid of fleas , moths and ants can be easier if you know what exactly you are dealing with. Especially with moths, you have to know what the species you are dealing with is, so you have a better idea on how to get rid of the moths.